Client: Trissaya hotel (China)

TRISSAYA HOTEL Graphic & Branding design

About the Project

Sophisticated Brand Identity for Trissaya Hotel

Located in Guangzhou, China, Trissaya Hotel introduces a brand identity that encapsulates elegance and the harmony of three key elements. The name “Trissaya,” meaning three elements, inspired the creation of a sophisticated logo and overall graphic design, focusing on the integration of Asian Teak, Travertine, and Champagne Gold—each symbolizing the richness and diversity of the hotel’s offerings.

Project Type

Hospitality

Expertise

Creative Works, Graphic and Branding Designs

Location

Guangzhou, China

Area

– sqm.

Year

2015

Status

Completed
The branding design cleverly uses a triangle to represent these three elements, with each corner of the triangle corresponding to a specific material and its color. This geometric form not only reflects stability and balance but also adds a modern aesthetic to the branding, making it memorable and distinctive.

The logo’s color palette features the natural brown of Asian Teak, the subtle beige of Travertine, and the shimmering tones of Champagne Gold, creating a visual representation of luxury and quality. These elements are consistently applied across all branding materials, from business cards to letterheads and brochures, ensuring a cohesive and powerful brand experience.

Trissaya Hotel’s branding is more than just a logo; it’s a statement of luxury, quality, and attention to detail, promising a unique and refined experience for every guest.

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